of course you're paying for advertising. thats the whole point.
thats why companies advertise. it's incorporated into the price.
aside from that , most advertising is a convenience for you..
" oh man i just threw up all over my shirt.. i need a washing machine ... where do i get one "
*turns on tv to watch brooke burke tour the world and get wild*
' heeey it's craaazzzaaay eddddieee we have washing machines alll over the place ready to wash everythign wooo hooo '
" ohh maybe i'll go to crazzzaaaay eddies"